The Estée Lauder-backed buzzy men's brand Faculty that launched to redefine conventional masculinity, ceased operation in August, according to Glossy.

WHO: Faculty was founded in 2019 by Umar ElBably and Fenton Jagdeo with a mission to transform how men relate to evolving notions of conventional masculinity, ushering in what they define as “third-wave masculinity”—encouraging consumers to define masculinity themselves. The brand launched with three nail polishes and plans to expand into foundation, eye shadow, and hair dye.

DETAILS:

• In June 2021, Faculty raised $3 million in seed funding led by The Esteé Lauder Companies Inc. with participation from RareBreed Ventures, Maple VC, Debut Capital, Creative Connectors, AUFI, and 10K Ventures (an affiliate of 10K Projects), as well as entertainers Maisie Williams from HBO series Game of Thrones and multiplatinum recording artist Iann Dior.
• According to Crunchbase, the brand raised an undisclosed round of pre-seed funding from ARTIS Labs and Bolt.